From Breaking Through Article | Forbes June 23 2022 – Wedo.ai

Breaking Through Article:

Excerpt from:

How Smart New Freelance Platforms Cut Through The Clutter And Stand Out

Indiana Gregg, CEO Wedo.ai (UK) In Forbes On June 23 2022 by Jon Younger 

“Beta freelance platforms need to hone in on their message. Too often, new startups focus on what’s under the hood of their product rather than how improves the lives of customers. If there is already another company out there who does what you do better, figure out how you can remove a pain point that nobody else has done. It’s helpful if your brand has a personality that is relatable to the customer niche you hope to attract. Spend time on your brand, your consistency and your messaging. Is it clear, concise, easy to comprehend. Does it evoke any emotion? Is it fun, uplifting, interesting?”