with Guest Anandi Merchant
On March 30, 2022, David interviewed Anandi Merchant, Engineer, SEO and data analytics expert, and founder of her own company, Anandi Merchant Digital Consultant. Originally from India, Anandi completed her engineering degree from Mumbai University and came to the United States to pursue a Master of Science in Electrical Engineering. We talk about the differences in culture between India and the United States and the need to attract more women into the field of engineering globally, as they are still under-represented. Having taken time off from work to raise her family, Anandi decided to re-enter the workforce and while looking for a conventional full-time job, she took a freelance contract to re-design a website, which was the starting point of her business.
Today, Anandi helps clients in all matters associated with driving traffic to their web sites, including social media marketing.